SYSTM

Product Director, Product & Packaging Developer

SYSTM was developed for Incase in order to deliver innovative solutions for users that require ultimate device protection. Designed for sport performance and tuned to the urban grid, SYSTM cases included Vise, Chisel and Hammer for iPhone 5. Leveraging external design resources and working as a small independent team, SYSTM delivered Smarter Protection. Equipped with impact protective PORON XRD foam, SYSTM cases take a leaner and meaner approach by absorbing and dissipating force evenly. By infusing designs with light yet durable high-tech materials, versatile protective layers, robust considered construction and thoughtful functionality, SYSTM cases offer minimal design with maximum protection.

Served as Product Director and Developer to launch SYSTM from the ground up in only 8 months. Managed all aspects of the product creation process including external design resources (product and brand), new material suppliers, and multiple factories in China. Developer on all products and packaging.